Giving You Back the Time to Thrive
Starting a business is no easy feat. Beyond delivering a quality product or service, you’re juggling countless responsibilities—managing payroll, providing benefits, marketing your offerings, overseeing finances, recruiting top talent, and safeguarding your data against cyber threats. It’s a lot to handle, and time always feels like the one resource in short supply.
At Pinnacle, we’re here to give you that time back. Our comprehensive suite of services is designed to alleviate your business challenges, allowing you to focus on what you do best. Whether you need assistance in a single area or across multiple facets of your business, the Pinnacle Family of Companies is your partner in success.
From IT support and recruitment to HR and payroll management, benefits administration, marketing, investments, and more, we offer tailored solutions to meet your unique needs. With Pinnacle, you’ll gain the expertise and resources to streamline operations and maximize efficiency.
Let us help you reclaim your time and empower your business to thrive. Contact us today to learn how we can make a difference.
Pinnacle Investments was founded in 1996 by Gregg Kidd and Dan Raite, who bring over 60 years of combined experience from the brokerage industry. After a decade as producers at a wirehouse, they launched Pinnacle to offer a more personalized approach to investment management and client service. Pinnacle provides the same investment products and protections as larger institutions while delivering tailored financial solutions, including financial planning, asset management, traditional brokerage, and employer-sponsored retirement plans.
Founded in 2006, Pinnacle Capital Management, or “PCM” is an SEC-registered Investment Advisor. PCM is based in East Syracuse, New York, with representatives also in the Wilmington, NC area.
Confidential Planning was created in 2007 to specialize in designing and implementing retirement programs for educators and employees of school systems, universities, hospitals, and not-for-profit organizations.
Pinnacle Employee Services was founded in 2014 as a way to provide businesses in our region with a better way to provide payroll, benefits, and human resources to their employees. With over 16 years of experience in the industry, Mark Pietrowski, Founder, had seen the administrative burden these services took on business management and discovered a PEO would be able to offer a streamlined solution.
Founded in 2021, Pinnacle Talent Solutions simplifies hiring by connecting businesses with top talent. With fairness, integrity, and expert matchmaking, Talent Solutions removes the stress of recruitment, allowing companies to focus on growth.
Founded in 2023, Split14 Creative is a women-founded marketing firm based in Syracuse, NY, dedicated to breaking the mold of cookie-cutter marketing solutions. With a mission-driven approach, Split14 empowers brands and inspires change, crafting authentic, impactful marketing strategies that truly connect with audiences.
Founded in 2024, Bent Ear Technology Partners delivers tailored IT solutions to help businesses thrive. With a focus on communication, collaboration, and community, Bent Ear provides cutting-edge tech support that drives a competitive edge.
Founded in 2025, EverPeak Recruitment specializes in matching businesses with top talent and job seekers with careers that align with their skills and ambitions. With over 50 years of combined experience, its expert recruiters take a strategic, personalized approach to building high-performing teams. EverPeak knows that great teams aren’t formed by chance—they’re built with intention.
Our Core Values
- Clients’ interests are the reason we are in business. Period.
- Our people and the reputation of our company are the two most important assets that we have. We expect the best of our people and will be unyielding in protecting our reputation.
- Most of our people have ownership in our business and recognize that teamwork and collaboration are a superior method of moving our organization forward for the benefit of all our stakeholders.
- We operate with a flat organizational structure. Anyone with an idea or constructive thought can openly present them to colleagues. We have found that some of our best ideas come from the non-management members of our organization.
- We encourage and support the growth of our people in both their professional as well as their personal lives to better the communities in which they live.
- Entrepreneurship is the oxygen we thrive on.
- We believe transparency is an essential trait for building trust.
